Lakewood Ranch, FL Realtor | Bradenton Sarasota Homes For Sale
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  • Welcome to Lakewood Ranch
  • Our Blog
  • Social
  • LAKEWOOD RANCH VILLAGES
  • Search Homes Here
  • List Your Home
  • What's Cookin' in LWR
  • Contact


​​Trust a true local Lakewood Ranch expert to sell your most valuable asset. 


​Our listing services always include...

Professional Photography - Interior, Exterior, AND Drone

Stunning, crisp, HDR photos draw buyers in and make a great first impression. 

​We bring in the professionals for interior, exterior, and drone aerial photography for your property. 

Virtual Video Tours

​Our Virtual Video Tour conveys the flow and feel of your home to home buyers online. We showcase your home from a first person perspective, as if the viewer is walking through the house in-person, which is especially helpful if your buyer is out of state. 

All our videos take into account the best angle and perspective for viewing on mobile phones, the number one method for online video viewing.

We also offer real-time video tours to interested buyers who are unable to physically be here to view your home!  
​

Social Media, Online, and Print Marketing

Social Media, Online, and Print Marketing
We effectively utilize social media and video to accelerate sales and close deals with efficiency. Your home listing is posted to Facebook, Instagram, YouTube, Zillow, Trulia, and Realtor.com, complemented by professional photos, videos, and tours.  

94% of buyers look online to find their next home.  That said, we're casting a wide net to find your buyer!  So, we ALSO market your home using targeted USPS mail campaigns to reach all potential buyers.  



Home Staging

Homes with furniture sell faster and for a higher price.  If your home is vacant, we will dress up the professional photos with virtual staging that gives buyers an understanding of the space's true potential.

We also have physical staging companies we consult with to provide full service furniture and decor, perfect for larger homes and the luxury market.




Precision Pricing

Precision Pricing
Pricing a property is critical to a successful sale. It is crucial to have a thorough and up-to-date knowledge of market conditions, mortgage markets,  and trends that influence buyers’ decisions.

We implement a 3-point pricing technique that positions listings into the competitive marketplace correctly, limiting days on market, and eliminating the need for time-wasting price reductions that eat into your bottom line.


Negotiation Strategy

Negotiation Strategy
We utilize negotiation skills and techniques we have learned and implemented during our 19+ years of experience. 

​The negotiation process is the most important part of the real estate transaction. When you hire a Realtor, you absolutely need someone who can leverage your interests and drive the contract negotiation to the highest and best terms possible!

In fact, Fortune 500 companies have utilized our services to acquire and sell real estate on their behalf!


Direct Marketing to over 5,000 local Realtors

Direct Marketing to over 5,000 local Realtors
The Multiple Listing Service allows your property to be marketed and shared cooperatively with ALL brokerages in the State of Florida. 

​Other realtors might have clients interested in your home, so we work our network and send them information about your listing as soon as possible. 


International Exposure to over 600,000 Global Realtors

International Exposure to over 600,000 Global Realtors

​Many buyers move to Florida from overseas, so we ensure your listing is marketed internationally to a network of Realtors from all over the globe.  In fact, there are over 600,000 Realtors who have direct access to your listing through our system!   Now that's what we call global reach!



19 Years of Full Time - Local Real Estate Experience

Local Real Estate Experience
Experience is life's best teacher...   

​Michael has been a full-time Realtor since 2005, and Courtney joined the family business in 2015. We've worked for big corporate firms (RE/MAX, Century 21, ERA) and independent brokerages as well.  Through this first hand experience we have learned the ins, the outs, the good, the bad, and all the fun that is the real estate business. 

It's 2022, and it's time to change the way real estate is transacted. Our focus is on getting you the most equity for your home, while providing the absolute best service.  Our brokerage affords us the opportunity to be in full control of our business without office rental expenses, utility bills, and the other expenses associated with traditional brokerages. 


We're confident our Listing Services will exceed your expectations!
​Let's have a conversation about selling your home.
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Charles Rutenberg Realty - "The Standard of Excellence"  |  Florida's Largest Real Estate Office |  941-348-2653 | Sitemap
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